Paragraph 1 (Corporate Information):
Provide a brief description of your company. For example: what is core business, company’s mission statement, how many countries does it operate, how many employees. Any other useful information about the company.
Focus on social performance not financial performance
Paragraph 2 (Theory to set the discussion):
Explain social contract and what role does it play between business and society?
AND/OR
Define corporate social responsibility (CSR). Explain why it is important for companies to care for CSR?
AND/OR
Explain stakeholder management and explain why it is important for companies to look into the interests of stakeholders.
Paragraph 3 (Scope of your essay):
• What is the purpose of your essay (Thesis statement)
• What will your essay be discussing as the positive aspect of the company’s social performance? What will be the negative aspect?
• Identify any specific stakeholders you will be talking about
(No research needed. Just answer the questions above and give the readers an overall view of your essay content.)
Write in three to four paragraphs:
Describe the actions/projects/policies/programs by the company in the chosen aspect. Elaborate with details.
Some ideas to include in your writing.
• Is your company doing enough - connect back to mission statement and unit concepts? Are they doing this to make up for other problems they have caused? Do your company’s actions fit in with society’s expectations? Can you give an example - are the laws or regulations that this company is upholding in the right way by taking this positive action?
• Implications – relates to critical thinking, support with evidence
Identify the stakeholders who will benefit. Describe how they will benefit.