ACC303 Communication Research Practices

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ACC303 Communication Research Practices

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Question:

This article will provide a good starting point and an overview of the sustainability reporting mechanisms, the obstacles that hinder sustainable transformation, regulation, policy and greenwashing.

In the report you will provide a constructive critique as to the accounting tools and reporting mechanisms, policy and regulation that claim to be fit for purpose and thereby advance sustainability, environmental and social concerns.

The report should address some of the following issues and apply them to a sustainability scenario or company of your choice. (This is not an exhaustive list, feel free to highlight other issues you find interesting).

The lack of regulation mandating sustainability, social and environmental reporting.
The effect of the voluntary nature of sustainability, social and environmental reporting.
The lack of hard and fast rules about what needs to be disclosed in ESG reporting.
Whether ESG is more than a fad or whether it is needed to secure investment.
Key global trends in sustainability reporting
Reporting on the risks of biodiversity loss
Reporting on climate-related risk and carbon reduction
Reporting on the UN Sustainable Development Goals (SDGs)
Multinational companies that have enormous power and influence and their role in shaping climate policy.
Multinational companies secretive lobbying that threatens to undermine positive actions against catastrophic climate change.
Multinational companies eager to tout their sustainability credentials were also members of influential trade associations lobbying against EU climate policy.
The social, economic or ecological consequences of misinformed decisions will nurture destructive patterns of behaviour. Thereby hindering any attempt to create sustained shared value, build resilient systems or reduce the risks we currently face.
Advances in technology (artificial intelligence, satellites, sensors, blockchain, and so forth) have given companies new tools for measuring and monitoring their environmental impact. Yet reporting on vital sustainability metrics still has gaping holes.
Bending the global emissions curve downward and address growing environmental and social challenges effectively, requires a more aggressive approach.
The danger in misleading actions orchestrated by politicians and CEOs that making it look like real action is happening when in reality nothing is being done.
Vested interests and system inertia have been formidable obstacles to progress.
Attempts to self-regulate have delivered incremental gains that have been subsumed by business as usual and the unyielding pressure to grow.
“good trouble.”, grassroots global movements for action, such as the Sunrise Movement and 350.org.
Redirecting government funds on the right things.
According to the IMF, global subsidies for fossil fuels topped $5 trillion in 2017. In the United States, tens of billions of dollars have gone to subsidies for biofuels, including ethanol. This makes no sense. We are using taxpayer money to subsidize energy sources that accelerate future environmental damage. Imagine if governments instead invested those resources in R&D for carbon capture, incentives for retrofitting buildings, or infrastructure to spur faster growth in renewable energy.
Executives and investors operate in keeping with the rules and incentives of the system. If their behavior is to change, the rules that governments set and enforce also need to change. More specifically, as a partial list, corporations should be prevented from co-opting the regulatory apparatus; carbon emissions should be capped or taxed to account for their social costs; the agriculture industry.

Examples of sustainability problems:

Corby toxic waste case: that toxic waste dumped by Corby Borough Council between 1984 and 1999 was the cause of human deformities
Multinational corporation toxic waste: Trafigura denied any wrongdoing despite illegally exporting toxic waste from Amsterdam and concealing the nature of the cargo. This led to in the injury of thousands of people in Ivory Coast.
Big brand labels: Shoe brands fuelling production and a massive environmental impact.
The Amazon waste scandal
H&M’s Greenwashing: Short-Sighted and Unethical
Zara’s Greenwashing
Cocoa’s child labourers: Mars, Nestlé and Hershey pledged nearly two decades ago to stop using cocoa harvested by children. Yet much of the chocolate you buy still starts with child labor.
Fast food chains: The “environmentally friendly” straw that can’t be recycled
Deepwater Horizon oil spill
Volkswagen: emissions cover up
ExxonMobil: “no corporation has ever done anything ... this bad”
Brazil mining tragedy
Toshiba: a broken corporate culture
Multinational companies: Ikea, for example, despite bold pledges to fight climate change in 2015 in the run up to the Paris talks continued secretive lobbying threatens to undermine action.

Word Limit- 2000 words (excludes title page, executive summary and reference list) In relation to the word limit, +/-10% variation of the 2000 words is acceptable.

Presentation Requirements:

A title page containing the title of the assignment, name and student number.
A table of contents
An executive summary followed by the body of the assignment
A reference list (Harvard or APA)
Each page must be numbered.
Appropriate reference citations throughout the assignment are expected.
The presentation will be a PowerPoint presentation that summarises the key points in the report and will be presented in week 11.

ACC303 Communication Research Practices

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