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BMA328 Leadership in Organisations

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Assessment Format The audience for the business plan and investor pitch review will be a panel of academics and industry professionals. They will act as investors who are very busy professionals requiring a succinct, concise, relevant over of the plan and your pitch for funding. You will be disadvantaged if you write an essay rather than a report. It is important to remain focused on the needs of your audience. The emphasis business plan is on the specifics of the business plan - online simulation actions, decisions, and the scope of work to be undertaken for the remainder of the simulation quarters in order to achieve the plan. Extensive (academic) references are not required as you will draw on simulation industry reports, insights about the external environment, and other information available within the simulation. You must, through your business plan, demonstrate the application of appropriate business frameworks. Materials used from within the simulation should be appropriately referenced, applying Deakin’s Australian Harvard referencing conventions throughout. Business Plan The outline of the business plan should contain the following: Title page with all team member details, and their role in the organisation Performance to date Marketing strategy Reference list Appendix Investor Pitch The investor pitch is for a maximum of USD5,000,000. The pitch must include: Future Strategy (Strategy for the next 4 quarters in business Overall Corporate Strategy Marketing Strategy Sales Channel Strategy Human Resource Strategy Manufacturing Strategy Financial Strategy Tactical plan (tactics follow from strategy) Q1 to Q4 (historical) Q5 to Q8 (future) Financial details Historical and pro forma financial projections for Q1 to Q8 (cash flow statement, income statement, and balance sheet) Financial request Amount of money being sought Desired stock price and share of the company being offered Projected ROI at the end of quarter 8 What’s in it for investors You have to go to the link given below read the data and prepare a Report (600 words) and Investors Pitch around 10 slides max. (900 words/ more photos to be added)

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